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Company News

Avery Donates to Alzheimer’s Society

September 2017 was the 6th World Alzheimer’s Month campaign, with Alzheimer Associations around the world focused on advocacy, public awareness, information provision and raising much-needed funds to support all their work through memory walks. The numbers of people living with dementia are increasing each year and are set to more than double in the next thirty years, so work to help detect cases earlier and support accordingly is vital.

As a provider of dementia care, we organised memory walks at all of our care homes as well as other walking events throughout the autumn, and were pleased to be able to present a totals cheque of over £12,300 to the Alzheimer’s Society. Residents, staff, and families and friends from all of our homes took part in walks of varying lengths for all abilities.

One of our homes, Elvy Court in Sittingbourne, raised £1,700 alone from their seven-mile walk – a fantastic effort from the staff group their lead by Rhiannon Mount, Well-being and Activities Coordinator. Another staff group from head office also took part in the London

2017 Thames Bridges 25km Trek, crossing sixteen bridges in London on the 9th September. The group called themselves the ‘Avery Angels’ and the twenty-three were led by Sharon Winfield, Director of Operations, with Tim Moore striding out to finish 14th out 2,487 entrants!

Pictured are Lloyd Butcher from the Alzheimer’s Society, receiving the cheque from Avery’s Regional Manager, Celia Lee.

Earlier this year, Avery care homes helped to raise £5000 during Dementia Awareness Week. Some of our homes also took it upon themselves to go the extra mile (pun intended) when some of their care home residents take part in an Alzheimer’s Society Memory Walk.


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